Subscription number message grouping is a problem that has been criticized by many users for a long time. It becomes more and more difficult for users to quickly find the subscription number or article they want to read from the messy messages, and even loses the desire to read .
Faced with this problem, the simplest and most rude way is to group, so why does WeChat delay grouping subscription numbers?
The next article will discuss this issue.
The purpose of this analysis is not only to analyze the WeChat product itself, but also to dig out constructive opinions from the function summary to support the better phone number list development of its own product work.
1. Defining the Demand Scenario
The demand for grouping subscription accounts stems from the observation that the types and numbers of official accounts that users collect are increasing, and the push volume of official accounts is far greater than the natural reading volume of users.
2. Dismantling the problem
Analyze the content of the demand scenario and "Why don't you group subscription numbers?", find out the nouns or adjectives in the question, and use the infinite method to disassemble them one by one.
2.1 Why WeChat
First of all, I think WeChat does not need to group subscription numbers.
WeChat positioning is acquaintance social.
You can chat and interact with friends in the address book, homepage and discovery to socialize. For subscription accounts, it is more active retention and time-killing content modules; the content module indicators are mainly browsing depth, breadth, and browsing time, so the content module only is used as an auxiliary function.